COMM 605
Research for Managers
Course overview
A study of the theory and functions of quantitative and qualitative research techniques, and their relationship to the decision-making process in business.
This course is available online as part of the Postgraduate Certificate in Commerce and Master of Business (Global Management and Marketing) programmes.
Course information
Prerequisites and Restrictions | You must satisfy the following requirement(s):
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Available semesters | Semester 2 2024 November Summer School 2024 Semester 1 2025 Semester 2 2025 |
Credits | 20 |
Domestic fees | $1,466.00 |
What you will learn
After successfully completing this course, you¡¯ll be able to:
- Understand the range of available research approaches to solve business problems, and the principles that underpin them.
- Analyse a range of business problems and formulate a relevant research response.
- Re-interpret business issues as problems to be solved through the application of research design.
- Evaluate then interpret the most common types of research reports relating to important business problems.
- Construct a workable tender document to answer a specific set of research questions in your discipline area.
Course examiners
Dr Ani Kartikasari
Senior Lecturer
Department of Global Value Chains and Trade
ani.kartikasari@lincoln.ac.nz